top of page
writer | editor | content strategist
Current/Live Collection
Click the image for Good Grit articles that have been published in print and online + online-only "bonus" content.
Ghost Blogs
for Twice Media Productions, a B2B marketing agency.
"House" Content
for PRIME Living magazine + digital content, teased in print to drive traffic to the website.
UX Content Strategy
Creating clear, engaging messaging increases your conversion rate.
Below, are some successful landing pages, either revised or originated with Ginny's copy.
On a different project for the same company, Ginny message-mined, identified and implemented market descriptions for 121 Dignity Memorial-branded landing pages, that encompassed $2 million in spend, driving 12,341 sales leads.
Click on the icon below for a PDF of two digital projects in which Ginny's content strategy and copy took a lead in creating a better user experience:
bottom of page